In some ways, the work of a recruiter is more complex than ever. We have the usual stuff to do – winning new business, headhunting and filling as many vacancies as possible.
But there are now so many data channels, including a feature-rich CRM, WhatsApp, chatbots, LinkedIn inboxes, ineffective outlook-to-CRM integrations and virtual meetings that it can sometimes feel like technology is getting in the way of doing deals.
Call me a nerd if you like, but I’ve been making it my mission to simplify these kinds of issues with artificial intelligence (AI) and exploring how it can enhance these aspects of our work.
In recent months, AI has played a significant role in daily work, particularly with the introduction of ChatGPT in late 2022. While still in the early stages and not yet achieving AGI (Artificial General Intelligence), AI can be a valuable tool for recruiters when used effectively, streamlining many recruitment processes. But did you know in a study by Accenture, artificial intelligence has the ability to increase productivity by 40% or more. Through data collection, automation, decision making, and cybersecurity, AI can boost profitability by an average of 38%. That’s great news for recruiters as efficiency can only lead to more happy candidates and happy clients.
Over the course of a couple months, my team and I have tested a few AI tools to evaluate their effectiveness for recruitment business. Here are our findings:
Bing v ChatGPT
ChatGPT and Bing AI are often considered competitors, rivals. However, during our testing, we found that using both tools together yielded the best results. Especially as both have such different strengths. ChatGPT is particularly useful for writing tasks such as composing emails, rephrasing sentences, and preparing PowerPoint scripts. Even when thoughts are difficult to express, ChatGPT can help clarify and organize them into coherent sentences. This is especially useful when responding quickly to clients and candidates.
On the other hand, Bing AI excels at research and is now integrated into the new Edge browser, I’ve utilized Edge greatly when it comes to finding sources and discovering new information. Edge is also able to read the website you are on, write emails based on that information, or even summarize the key points on the website. One of its most useful features is its ability to compose content directly on the website you are on. For example, if you are on LinkedIn, you can show Bing AI your text messages and ask it to generate a response based on what you want to say. This helps you save time and be more efficient. By using both Bing AI and ChatGPT, you can greatly increase your work efficiency and focus more on the creative aspects of your work.
Keep in mind, AI is not a good replacement for original and real thoughts and is simply a tool to help “spill your thoughts onto a page”.
Bing AI: 8/10
Contenda v Nostradamus:
Contenda, an AI-powered transcription tool, has proven to be an excellent asset. It enables us to repurpose our video content into engaging blogs or tutorials. This tool has been instrumental in helping us transform our rich video content into written form, expanding our reach to potential candidates who prefer reading over watching videos. Being able to convert videos with rich content into text is great, especially as we are able to use this content to post to LinkedIn. By posting on Linked-in we are able to attract candidates and clients.
On the other hand, we also tested Nostradamus AI, an AI-powered blog writing tool very similar to Contenda. While it offers great customization options and can generate content quickly, it tends to produce a considerable number of grammatical and spelling errors. This requires thorough proofreading and editing, which can be time-consuming. Although Nostradamus AI has its merits, the time spent on editing and proofreading the content it generates greatly diminishes its efficiency.
Overall, these tools all have their purpose. And being able to utilize such tools in recruitment will certainly go a long way now that AI is now a reality. Based on this week’s evaluations, we suggest considering Contenda, ChatGPT, and Bing AI as top choices.
As AI continues to evolve, we can look forward to even more advanced tools that will further transform the recruitment landscape. But as we embrace these exciting technological developments, we must also remember that successful recruitment is about more than just efficiency—it’s about finding the right person for the right role, and AI is just one tool to help us achieve this goal. The human touch is still essential in areas such as stakeholder interactions and decision-making. Therefore, while AI can be a powerful tool, it is not a replacement for the human element that is so crucial in recruitment.
We are committed to ongoing testing of AI tools and will persistently share our insights through our blog posts – stay tuned 🙂.